Summary
This position is located at Departmental Offices, Domestic Finance - Office of Financial Research.
This is a remote position. - only locations in DC/MD/VA area as defined by OFR geographic pay policy. The salary range listed depicts DC locality pay. Salary will be determined upon selection and dependent upon duty location, grade, step, and locality pay of selectee(s). Additional salary information can be found on .
Duties
This opportunity is also open to under Announcement 25-DO-155. Please refer to that announcement for details on open period, eligibility, and how to apply.
As a CONTENT STRATEGIST, you will:
- Lead a content creation cycle with analysis (cycle includes audience, goals, structure, and key points).
- Increase traffic to the site and engagement with content, improve the compatibility of content with search engines, accessibility, and other promotional strategies.
- Make recommendations to the supervisor and Digital Workstream Manager on ways to increase awareness on high priority web content and trends in online communications.
- Create taxonomies and metadata frameworks for grouping and tagging content; implement strategies across OFR to drive increased traffic to the website with search engine optimization techniques.
Requirements
Conditions of Employment
Key Requirements:
- Must be U.S. Citizen or U.S. National.
- A one-year probationary period may be required.
- Must successfully complete a background investigation.
- Public Trust - Background Investigation will be required.
- All new hires will be required to comply with federal ethics laws. A review of financial or other interests may be conducted to determine if they create any real or apparent conflict of interests with official Treasury duties.
- Complete a to determine your suitability for Federal employment, at the time requested by the agency.
- Have your salary sent to a financial institution of your choice by Direct Deposit/Electronic Funds Transfer.
- If you are a male applicant born after December 31, 1959, certify that you have registered with the or are exempt from having to do so.
- Go through a Personal Identity Verification (PIV) process that requires two forms of identification from the . Federal law requires verification of the identity and employment eligibility of all new hires in the U.S.
- Obtain and use a Government-issued charge card for business-related travel.
- Please refer to the "Additional Information" section for additional Conditions of Employment.
Qualifications
You must meet the following requirements by the closing date of this announcement.Specialized experience for the OR-52 (GS-12 equivalent): You must have one (1) year of specialized experience that has equipped you with the particular competencies/knowledge, skills and abilities to successfully perform the duties of the position. To be creditable, specialized experience must have been equivalent to at least the OR-51 level (GS-11 equivalent) level in the Federal service, public or other private sectors.
Specialized experience for this position includes all of the following:
- Experience crafting comprehensive content plans across digital properties, including keyword research, SEO, content pillar alignment, and persona development; AND
- Strong background in content audits and analysis, including experience with Google Analytics, SEO tools, gap analysis, and making recommendations for improvement; AND
- Experience developing and implementing enterprise-wide, cross-channel, content strategies.
The experience may have been gained in either the public, private sector or . One year of experience refers to full-time work; part-time work is considered on a prorated basis. To ensure full credit for your work experience, please indicate dates of employment by month/day/year, and indicate number of hours worked per week on your resumé.
How You Will Be Evaluated
You will be evaluated for this job based on how well you meet the qualifications above.
Your application includes your resumé, responses to the online questions, and required supporting documents. Please be sure that your resumé includes detailed information to support your qualifications for this position; failure to provide sufficient evidence in your resumé may result in a "not qualified" determination.
Rating: Your application will be evaluated in the following areas: Analytical, Communication, and Techical
Category rating will be used to rank and select eligible candidates. If qualified, you will be assigned to one of three quality level categories, A (highest quality category), B (middle quality category), or C (minimally qualified category) depending on your responses to the online questions, regarding your experience, education, and training related to this position. Your rating may be lowered if your responses to the online questions are not supported by the education and/or experience described in your application. Your application may be reviewed by a Subject Matter Expert.
Veterans' preference is applied after applicants are assessed. Preference-eligibles will be listed at the top of their assigned category and considered before non-preference-eligibles in that category. Qualified preference-eligibles with a compensable service-connected disability of 10% or more will be listed at the top of the highest category.
Referral: If you are among the top qualified candidates, your application may be referred to a selecting official for consideration. You may be required to participate in a selection interview.
If you are a displaced or surplus Federal employee (eligible for the ) you must be assigned the middle category or better to be rated as "well qualified" to receive special selection priority.
Required Documents
It is anticipated that there will be significant interest in the announcement. As a result, the announcement will close at 11:59 p.m. ET on the date of receipt of the 100th application or at 11:59 p.m. ET on 01/06/2025; whichever occurs first. Any required documents should be submitted at the time that you apply as documents will not be accepted after the vacancy closes.
A complete application includes:
1. A resume: All applicants are required to submit a resume either by creating one in USAJOBS or uploading one of their own choosing. (Cover letters are optional.)
- Please limit your resume to 5 pages. If more than 5 pages are submitted, your resume will still be accepted, however only the first 5 pages will be reviewed and considered for qualifications and eligibility determination in whether or not the minimum qualifications for the position have been met.
- To receive full credit for relevant experience, please list the month/date/year and number of hours worked for experience listed on your resume.
- It is suggested that you preview the online assessment questionnaire, to ensure that your resume thoroughly describes how your skills and experience align to the criteria defined in the "Qualifications" section of this announcement and support your responses to the online assessment questionnaire.
- For resume writing guidance, please visit .
3. Submission of any required documents identified below, if applicable: Please note that if you do not provide all required information, as specified in this announcement, you may not be considered for this position (or may not receive the special consideration for which you may be eligible).
- VETERANS' PREFERENCE DOCUMENTATION: If you are claiming veterans preference, please see . In order to be considered for veterans preference, you must submit all required documentation as outlined in the applicant guide.
- CAREER TRANSITION ASSISTANCE PLAN (CTAP) OR INTERAGENCY CAREER TRANSITION ASSISTANCE PLAN (ICTAP) DOCUMENTATION: If you are a displaced or surplus Federal employee, click for eligibility and a detailed list of required documents you must submit in order to be eligible.
